A Survival Guide to Social Media and Web 2.0 Optimization *Chapters 11 & 12*More Social Tools/ Pulling it All Together

  • These tools can benefit most social media strategies:
    • Social Calendars
    • Social Pages
    • Wikis
  • Social search portals offer your visitors a unique search experience right from your website or blog.
  • Social media and Web 2.0 optimization websites use technologies such as blogs, RSS feeds, widgets and social bookmarking to allow visitors to interact and share the site’s content, thus creating an environment of collaboration.
  • The nature of the social web is to connect people through social platforms and applications.
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