- This book is for anyone who wants to succeed in today’s Internet- even if you already started building your social web presence.
- The future of the Internet is the social web.
- Success in today’s Internet depends on your entire web presence, not just on search engine optimization.
- RSS feeds- files containing information that allows you to syndicate the information across the Internet.
- CMS- content management system is an application that is used to create, edit, manage and publish content in an organized way.
- It is important to be consistent in your key terms throughout your entire traditional and social web presence.